So the '67 Kiekhafer Mercury 110 (9.9 hp) has taken to starting, then dying.
I can get it to run on a second pull, then it coughs and dies out.
I've narrowed the problem to the fuel pump, fuel line, carburetor, choke, jets (does this one have them?), a faulty spark plug, or bad gas.
Hoping Maplelakeduckslayer can lend a hand, he seems to have these things handled